Pop Prices for the Home
Nice weather has put us in a partying mood: don't miss this chance to freshen up your decor at POP-ular low prices!
New Swimsuits
Let your summer self out to frolic in cool new textures, trendy colours, natural prints, and need-now styles.
T-Shirts and Shorts
It's a match!
The two lovebirds in question? You and our latest drops.
Colourize Your Exercise
High-octane hues are hitting their stride in our exclusive activewear wardrobe.
Pulled straight out of a bedtime story, this piece's delicate flowers will cast a sleeping spell over you and turn your bedroom into a magical realm where dreams really do come true.
Summer Escape
Bright patterns on light materials and vivid hues on chic silhouettes—inspiring outfits to help you get away from it all for a while. Embark on a colourful, summery adventure.
Garment-Dyed
Sweatshirt
The subtle shades hit differently thanks to irregular colour variations that give off an unpretentious air.
The ultimate summer cocktail? A perfectly proportioned mix of sunny shades and tropical prints taken from head to toe.
Weddings and Special Occasions
Got an event coming up? We've got the perfect outfits
to help you look the part for that special moment.
Deckchair stripes and a relaxed, king-size fit for kicking back, retro-style.
Sunday, June 19
Dad deserves a break. Help him relax in style with the breezy comfort of linen in a fresh ecru white.
Barely There
With their imperceptible seams, these comfy baby ribbed co-ords are as close as you can get to a second skin.
The visual language of sports channels aesthetic optimism
this season, using its pieces' brilliant colours and technical details to convey the avant-garde vision of Yohji Yamamoto
and adidas.
Our dedicated team has been working hard to bring you unique, inspiring, and often exclusive creations for summer so that you can make the most of the great outdoors.
Go big for the big moment: prom is happening this year.
Get ready to go all out.
Vibrant looks in confident, saturated tones.
The Alt Crowd
Looks that stand apart and stand out.
Our Top Trending Categories
Tiered ruffles: a dainty detail that makes the dress fabulous on every level.
Linen: the long and SHORT of it is, we love this airy, natural fabric!
Pigment green: the colour of summer is the envy of all on a loose, boxy tee.
The Dad short: faded blue denim handed down from the '90s.
Sage stripes: a soothing dash of colour for a relaxing exterior decor.
Natural fibres: a perfectly imperfect texture to highlight your plants.
Our Unique Zones
A space that highlights sustainable actions and initiatives and illustrates what makes up Simons' identity: style, accessibility, and service.
Standard of the Month
Organic Cotton
Grown according to agricultural standards that ban the use of genetically modified seeds and minimize the use of harmful pesticides and chemical fertilizers, organic cotton has many advantages when compared to conventional cotton:
- It improves the condition of the soil
- It results in better water quality and local biodiversity
- It significantly reduces the depletion of resources like water
Organic farming helps to protect the planet and people's health by reducing the exposure of produce to toxic chemicals, which can work their way into the air, water, and even our food chain.