Icône - urban-chic fashion

Festive & Fabulous

Be swept off to a romantic and mysterious world where flirty materials in rich, dark shades call the shots.


Velvet mock-neck short dress

Black velvet mock-neck short dress by Icône at Simons

All our gift ideas, meticulously reunited in one spot to make your holidays a breeze and bring joy to your loved ones!

Extravagant Velvet
Its rich and shiny texture will keep you looking magnificent to the strike of midnight and beyond!

Feminine Sheer
Say I do to the eye-catching clash between a delicate bodysuit and masculine dress pant.

Exquisite Miniskirt
Swap out the sweatpants! Switch into "party mode" with this gorgeous style (even if you're celebrating at home).

Comfort Chic

Our latest craze: trendy looks that are as geared towards kicking back as standing out.

Puff-sleeve velvet sweatshirt for women by Icône at Simons
Cropped hoodie for women by Icône at Simons
Rich velvet wide-leg pant for women by Icône at Simons

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Precious Sweaters

Heartwarming colours, soft knits, and super stylish fits: comfort is more fashionable and inspiring than ever!

Loose V-neck cardigan for women at Icône

Rediscovering The Dress

Not just for special occasions, this is the ideal everyday style solution for a simple, chic, and easy-to-wear feminine look.

Crystal knit black dress by Icône
Crystal knit black dress by Icône

In the spring of 2020, when the world was in lockdown and several businesses had closed, designer and creative director Angela Freyja got creative in order to improve the situation in her own unique way. The result? A collection of comfortable clothing featuring inspiring slogans.

Montreal collection Fermé at Simons

Avant-Garde Fashion

Bold, sexy, and fascinating, Icône's muse loves to stand out and utterly own her individuality. Always on the cutting-edge of what's hot, her captivating looks pair perfectly with her on-trend lifestyle.

Avant-Garde fashion pieces for women by Icône
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